ALEX PATON Director | Writer | Artist | Musician |

A self portrait by Alex Paton

I made a 17 minute trailer for a 5 minute video art work. It shows very little of the piece itself.
The trailer takes on something else, the idea that most of our daily lives are
 a remix of the same attributes we project and experience as life previously in space and time.
No two things are ever the same in repetition. Every particle around them has changed. Our perception of it. Repetition could be a heart beat. There is no life without it. Repetition can also be horrifying. Uncomfortable. Unwanted.
In ourselves and our projection of it on others. Repetition can blind us from reality.
If required.

Repetition can be hypnotising. 
Addictive and Beautiful.

Bastard* was first shown as a projection above the altar of a crumbling, torn and dilapidated church
 in San Spritio, Florence, August 2009.  

It was shown in Edinburgh one year later, as 1 of 4 video projections used at my first solo exhibition of Video Art.
Also titled , Bastard - A self portrait by Alex Paton. 
At Edinburgh's Art's Complex, February 2010.

* photographs of  Edinburgh show at the right side of this page. 

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Contact Alex + 31 (0) 686 44 99 21

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Amsterdam, Netherlands
Born in Glasgow in 1967. Alexander Paton is an award winning Writer Director. Since 1991 , Creating his own unique style of storytelling through commercials, music videos and short documentaries. A Cannes Gold Lion winner for his long running irn bru campaign, D&AD Judge and Director of The Best Scottish Television Commercial of all time. (Public Vote). Based in Amsterdam, where he founded Alexander Paton Films in July 2015. Latest clients: Hifi Sean, Public Enemy, Badhuis Theater. *Also Draws with charcoal and paper. ​